ppc internet marketing

Benefits of Pay Per Click Info

Benefits of PPC

  • Very Cost Effective - only pay when a targeted visitor is brought to your website (rather than when your advert is displayed), which makes it one of the most effective and trackable forms of marketing available.
  • Extremely Accurate - your advertising reaches those already actively searching for your product or service, a significant benefit over traditional offline marketing such as TV or print
  • Transparent and Measurable - down to the keyword that brought them in and if they made a purchase, enquired or signed up on your site
  • Very Rapid - extremely fast to generate traffic - you'll have new visitors the same day the campaign is approved to go live
  • Tight Budget - your budget can be increased or decreased on a daily basis, and total spend can never exceed the agreed amount
  • Controlable - the ad copy is specifically designed with your marketing message and a call to action
    Relevancy - send the visitor direct to the most relevant page of your website, significantly improving their experience and likelihood to purchase or enquire

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Pay per click advertising involves a different strategy to SEO – paying a small amount for each visitor to your website. As with SEO, many of the keys to success lie in measurement and analysis to ensure you are steering towards the results you want at the right price.

Marketing Online with effective Pay per click

"the ppc comments I have been receiving from clients have gone way beyond polite acknowledgements."

ppc marketing